About.hse.ie is our website for content about the HSE as an organisation.

It covers:

• what we do
• how we’re managed
• our plans for the future
• information about HSE teams

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Having a place for content about the HSE as organisation makes sure that it does not end up alongside medical or staff information, which can be confusing for people using HSE websites.

Here is an explanation of what kind of content goes where:

• About.hse.ie is where we publish content about the organisation
• hse.ie is where we publish content about health conditions and our services
• staff.hse.ie is where we publish content that helps people do their jobs better, and to access HR related content.

If you’re creating health-related content or content for staff, please email [email protected] with the website in the subject line.

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Know your audience

Your content will be most effective and help you achieve your goals if you know who it’s for.

You should know:

• why people would be interested in your content
• what they might be worried about
• how they think and behave
• the language they use

This will help you get people’s attention quicker and answer their questions.

Our audience for About.hse.ie is:

• people with an interest in how the HSE is run
• healthcare and policy experts
• political and corporate stakeholders